The logo



Typography


Headings - Kankin


Paragraphs - Arial

Brand key colors


Imagery


Description


Acacia Lane is a web based business that sells Photoshop templates to photographers. These are mostly in the form of special occasion card templates and to a lesser degree marketing templates

The owner already had an idea of what he wanted. The logo and website was to have a retro feel to it and to remind one of days gone by, a time when life was simpler. With this in mind, I designed the logo to have a nostalgic feel to it. A warmer, vintage looking, design and colour scheme was chosen accordingly. The name plate and font used for the name also has a very retro, fifties feel to it. The flat topped Acacia tree was hand drawn and then redrawn as a vector

www.acacialane.co.za
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