The logo



Typography


Headings - Castle T


Paragraphs - Castle T

Brand key colors


Description


The design is essentially a two colour design with shades of each colour making up the rest. I decided to use a box to represent the packaging, which in turn is repeated within the box diagonally. The initials of the business name is also represented in the logo, in this instance the "C" is mirrored horizontally in black and the "T" is mirrored vertically, also in black. I also nestled the dot of the "i" in Chiara to further carry the idea of packaging and protection.

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